Every day, millions of people search for local companies, and 84% of those people need digital skills to make brand transactions possible. You are losing out on worthwhile leads, exposure, and sales prospects without a strong local company SEO presence.
Local SEO: What Is It?
Local SEO enhances a geographic area’s small and medium-sized companies (SMBs) exposure in local search results for brick-and-mortar stores, multiple-location firms, and other physical locations.
Local search engine optimization tackles “near me” and location-specific search inquiries, in contrast to standard SEO, which concentrates on increasing a brand’s searchability on a national or international level. Google local SEO aims to increase your brand’s visibility outside your storefront and make your company more approachable to potential customers in the nearby online community.