Reasons Why You Need to Invest in Mobile App Development

Reasons Why You Need to Invest in Mobile App Development - 5280 Software LLC
Reasons Why You Need to Invest in Mobile App Development - 5280 Software LLC

Many businesses have learned that they can create brand awareness, grow their customer base and increase customer loyalty with mobile app development. The three things customers expect from your company are a website, social media presence and a dedicated mobile app. For you to gain a competitive edge and avoid falling behind your competition, it is necessary to have an app.

Here are some of the reason why your company or you personally as a brand should invest in mobile app development.

1.     Growth in the Usage of Mobile devices

The use of mobile devices has dramatically increased around the world with the help of digitization and innovations in the communication industry. Your potential users are not always available on their desktops. Making your website responsive to mobile devices is not enough; you have to give your clients a mobile experience to keep them interested in your products or services.

Most users turning to mobile applications use apps as an alternative to purchasing and browsing. Since most of your branding efforts have mobile channels viewership, it is essential to exploit this opportunity via mobile app development. You have a opportunity to bring your business to the hands of your clients.

2.     Availability of Internet

The growth of internet coverage has made the world a global village.  Together with the growth of mobile usage, potential customers can easily access businesses anywhere and anytime. Searching your business through a web browser is a tedious task compared to having an application installed on your customers’ mobile device.

3.     The Need to Create A Relationship

There is unlimited space on a customer’s mobile app menu list. The fact that you do not have a mobile app denies your brand a chance to creating a relationship with your customers; which would have placed you closer to them right there on their mobile device.

4.     Marketing Through Social Media

We are now in the age of sharing information, which most businesses have adopted as the cheapest and easiest way to sell their products or services.  As much as your customers have mobile devices and internet access that does not mean that they spend most of their time in app stores. Of course not, they are always on social media.

Integrating your app with social media platforms such as Twitter, Instagram, Facebook or LinkedIn makes it easy for your app users to share experiences and content to the outside world.  Consider this free marketing by providing features that can help your users develop content for their social media adventures.

As your users’ review, share or discuss your brand, products or services, you also get the feedback you need to improve your mobile app.

5.     Limited User Time

In this fast-paced life, people no longer have the time to sit down and go through a business website to purchase a product. The little amount of time is enough to open a mobile app and go straight to what they need.

Activating Push notifications on their mobile devices allows you to share information on updates and new products or services. It is easier to reach your customer via the mobile app as compared to direct email. Furthermore, the user does not have to log in again when using a mobile application, which saves time.

6.     Personalized Services Through Data Analysis

The technology and innovations in mobile app development will give you the privilege to offer personalized services based on consumer behavior. Mobile apps make it easy to capture customer preference and actions.

7.     Instant Data Gathering

Mobile apps come with opt-in data programs that make it easy to capture information to help you improve your customer experience. Convincing your users to trust you with their data can be difficult, but if you manage to do so stick to your promise. In the end, you will be in a position to improve your app and achieve your customer satisfaction goals.

8.     24/7 Customer Engagement

Some customers will engage you only when they are close to their desktops, especially when they don’t have internet restrictions. What’s more, some companies restrict their internet to work related websites, meaning they can only visit social platforms and your website through their mobile devices.

Fortunately, access to their mobile device and personal internet access increases your customer engagement. Since time is no longer a barrier, through your mobile app, they can purchase your product in the wee hours of the night. You also do not have to wait until your customers are out of work to buy your product.

9.     International Customers

As long as your potential customers keep using Android and iOS apps on their phones, you have an opportunity to reach out to over 2.5 billion and 1.4 billion users, respectively. With over 3 billion mobile app users in the world, there is a high probability of meeting your sales targets this year with mobile app development.  There are plenty of opportunities for your business with the sudden growth of mobile usage in the world.

About 5280 Software LLC

5280 Software LLC, located in Denver, Colorado is a premier software development firm.  We have worked with a variety of clients over the years.  Our expert team of developers have helped small to medium sized businesses, startups, as well as enterprise level clients such as RingCentral

If you are looking to build a mobile app, we can deliver flawless apple ios mobile apps as well as android mobile apps.  These apps can be designed for smartphones, ipad and android tablets, wearable such as smart watches, and even smart TVs.  A website is powerful tool for branding and showcasing the products or services you offer.  We can build you a WordPress, E-Commerce, or custom coded website at competitive prices.

Once the site is launched, or if you already have a website, we offer Search Engine Optimization Services to achieve higher search engine rankings.  Contact us today with your website’s URL and we will put together a free SEO analysis of your site with pricing and timeline to get your site ranked on the first page of Google and other search engines.  Our experienced and dedicated team has a proven track record and provide regular reporting on tasks completed and keyword movements during your SEO project.

Many businesses use multiple software packages and services to run their business.  We offer custom software development services to streamline your business process.  We have developed custom dashboards that can pull data from multiple points and display all this information in one place.  Do you use an off the shelf CRM?  5280 Software LLC can customize this CRM or even build a custom CRM from the ground up based on your requirements.  If you need a custom Windows desktop or Mac desktop application, feel free to reach out to us.

All projects are built according to a clearly defined scope of work.  If you need assistance with scope creation, we offer this as a service.  This scope of work will be used in the provided development contract.  Make sure whomever you hire for your project provides you a development contract with clearly defined pricing, development timeline, payment schedule, and deliverables.

If you have an idea for a mobile app, please emails us your full name or company name and we will send you a signed NDA.  We send NDAs to all potential clients to guarantee your ideas and documents will be kept in confidence.  Once an NDA is in place, feel free to book a free discovery call

You can also fill out our questionnaire to share the details of your project before your call.  We are the leading firm specializing in building solutions for the web, iphones and other smart devices including IOT.  We can create a custom solution on a variety of platforms using the most current popular programming languages.  Weather it is a cross platform hybrid app or a natively programmed solution, we have you covered!

We look forward to speaking with you about your project.  5280 Software LLC is the premier quality team in the USA that can develop your iOS iphone mobile app, android mobile app, website, or custom software.  Every innovative developer on staff covers the entire needs of the client and can solve your problems with modern, cutting edge coding trends and technology stacks.  Feel free to visit our Facebook or Twitter page to find out more about our offers and learn about the best and top rated design agency helping clients across the globe.  Let us turn your idea into reality!