Link Building and Establishing Authority
INTRODUCTION Within SEO, link building plays an important role in driving organic traffic via search engines; especially in competitive industries. When combined with strong technical SEO foundations, great on-page SEO, excellent content, and a good user experience, link building can be super effective at driving more organic traffic. Similarly, Authority is one of the core […]
The Importance of a Title Tag in SEO
INTRODUCTION Title tags in SEO are like the title of your book for the demographics of your two most important types of readers: people and robots. There was a time that Google would just truncate a long and unwieldy tag. Now, if you do a poor job of creating the title tag or make it too […]
3 Types of Metrics to Assure Software Quality
INTRODUCTION Why is metrics in software engineering important? Developers and company managers always worry about their final project’s quality. While the engineers simply want to provide the best service, business owners prioritize success and customer loyalty. Sometimes this may cause disagreements. That’s why every entrepreneur needs to know about the main metrics that define software […]
Why Is Wireframing Your Mobile App So Important?
INTRODUCTION Mobile app development is a complicated process. Building a mobile app for your business is a great investment. However, where and how to start is a big task. This is even true for people building their second or third app. So how do you get started? Designing your app wireframe is critical to your […]
21 Website Design Mistakes To Avoid
INTRODUCTION Having a poorly designed website causes businesses to lose customers. Unfortunately, this occurs with an alarming frequency. Many small business owners design their own websites to save money and have more control over the project. Many times, they don’t truly understand the concepts of good web design which leads to a website that’s less than ideal. […]